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    Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

    Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

    Green Certifications: A Strategic Imperative for GCC Food Producers

    Green Certifications: A Strategic Imperative for GCC Food Producers

    UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

    UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

    Ethical Food Market Outlook 2025–2034: Size, Growth, Trends & Forecast

    Ethical Food Market Outlook 2025–2034: Size, Growth, Trends & Forecast

    Oman Grants Licences to 24 Integrated Aquaculture Farms in 2024

    Oman Grants Licences to 24 Integrated Aquaculture Farms in 2024

    Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

    Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

    FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

    FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

    Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

    Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

    Africa: From Food Importer to Global Powerhouse

    Africa: From Food Importer to Global Powerhouse

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      • Business
      • Economy
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      Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

      Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

      UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

      UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

      Oman’s GDP Expands 4.7% on Non-Oil Sector Growth

      Oman’s GDP Expands 4.7% on Non-Oil Sector Growth

      Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

      Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

      Middle East Gaming Market to Surpass $42 Billion by 2033, Driven by Youth Demand and Mobile Adoption

      Middle East Gaming Market to Surpass $42 Billion by 2033, Driven by Youth Demand and Mobile Adoption

      Emerging Trends Reshape GCC’s Rapidly Growing Retail Sector

      Emerging Trends Reshape GCC’s Rapidly Growing Retail Sector

      Consumer Electronics Boom Continues Across GCC, Middle East

      Consumer Electronics Boom Continues Across GCC, Middle East

      Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

      Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

      Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

      Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

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        Qatar’s Construction Sector Poised for Transformation, Says New Report

        Qatar’s Construction Sector Poised for Transformation, Says New Report

        Jeddah Tower Set to Claim Title of World’s Tallest Building

        Jeddah Tower Set to Claim Title of World’s Tallest Building

        UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

        UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

        Iraq to Establish Four New Desalination Plants in Basra

        Iraq to Establish Four New Desalination Plants in Basra

        Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

        Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

        Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

        Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

        Whitewill Expands into Oman’s Real Estate Market Amid Rising Foreign Investment

        Whitewill Expands into Oman’s Real Estate Market Amid Rising Foreign Investment

        Iraq to Develop 60 New Cities to Address Housing Crisis

        Iraq to Develop 60 New Cities to Address Housing Crisis

        Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

        Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

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          Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

          Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

          Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

          Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

          Oman Seeks Bids for Two Major Substation Projects

          Oman Seeks Bids for Two Major Substation Projects

          Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

          Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

          Qatar 2025: From Energy Powerhouse to Innovation Leader

          Qatar 2025: From Energy Powerhouse to Innovation Leader

          Iraq Aims for 12 GW of Renewable Energy by 2030

          Iraq Aims for 12 GW of Renewable Energy by 2030

          Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

          Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

          Iraq and Power China International Sign Deal to Strengthen National Power Grid

          Iraq and Power China International Sign Deal to Strengthen National Power Grid

          Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

          Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

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            Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

            Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

            Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

            Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

            Qatar’s Health Spending Set to Climb 14% by 2029

            Qatar’s Health Spending Set to Climb 14% by 2029

            Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

            Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

            Qatar and the UK Explore Deeper Cooperation in Healthcare

            Qatar and the UK Explore Deeper Cooperation in Healthcare

            The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

            The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

            Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

            Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

            Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

            Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

            Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

            Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

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              Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

              Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

              Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

              Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

              Global Tourism Set to Reach 30 Billion Trips and $16 Trillion GDP by 2034

              Global Tourism Set to Reach 30 Billion Trips and $16 Trillion GDP by 2034

              Oman Awards Over $600 Million in Contracts for Tourism Expansion

              Oman Awards Over $600 Million in Contracts for Tourism Expansion

              Qatar Expands Role as a Leading Global Tourism Destination

              Qatar Expands Role as a Leading Global Tourism Destination

              Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

              Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

              Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

              Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

              Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

              Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

              Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

              Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

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                Technological and Sustainable Innovation Drives Growth in Digital Printing

                Technological and Sustainable Innovation Drives Growth in Digital Printing

                Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                Packaging Becomes Lifeline for Struggling Print Industry

                Packaging Becomes Lifeline for Struggling Print Industry

                MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

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                  Technological and Sustainable Innovation Drives Growth in Digital Printing

                  Technological and Sustainable Innovation Drives Growth in Digital Printing

                  UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                  UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                  Dubai Launches Region’s First PropTech Hub to Back 200 Startups by 2030

                  Dubai Launches Region’s First PropTech Hub to Back 200 Startups by 2030

                  Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                  Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                  Consumer Electronics Boom Continues Across GCC, Middle East

                  Consumer Electronics Boom Continues Across GCC, Middle East

                  Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                  Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                  The Top 10 Emerging Technologies for 2025

                  The Top 10 Emerging Technologies for 2025

                  Saudi Arabia’s ICT Spending Tops $10 Billion: Key Trends and What’s Ahead

                  Saudi Arabia’s ICT Spending Tops $10 Billion: Key Trends and What’s Ahead

                  GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                  GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

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                    Iraq to Establish Four New Desalination Plants in Basra

                    Iraq to Establish Four New Desalination Plants in Basra

                    Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                    Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                    Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                    Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                    Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                    Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                    Iraq to Open Three Major Airports in 2025

                    Iraq to Open Three Major Airports in 2025

                    Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

                    Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

                    Major Road Infrastructure Upgrades Underway in Oman’s Dhofar Governorate

                    Major Road Infrastructure Upgrades Underway in Oman’s Dhofar Governorate

                    Baghdad Metro Project Moves Forward Under New Implementation Strategy

                    Baghdad Metro Project Moves Forward Under New Implementation Strategy

                    Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                    Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

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                      Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

                      Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

                      Green Certifications: A Strategic Imperative for GCC Food Producers

                      Green Certifications: A Strategic Imperative for GCC Food Producers

                      UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

                      UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

                      Ethical Food Market Outlook 2025–2034: Size, Growth, Trends & Forecast

                      Ethical Food Market Outlook 2025–2034: Size, Growth, Trends & Forecast

                      Oman Grants Licences to 24 Integrated Aquaculture Farms in 2024

                      Oman Grants Licences to 24 Integrated Aquaculture Farms in 2024

                      Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

                      Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

                      FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

                      FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

                      Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

                      Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

                      Africa: From Food Importer to Global Powerhouse

                      Africa: From Food Importer to Global Powerhouse

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                        Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                        Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                        UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                        UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                        Oman’s GDP Expands 4.7% on Non-Oil Sector Growth

                        Oman’s GDP Expands 4.7% on Non-Oil Sector Growth

                        Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                        Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                        Middle East Gaming Market to Surpass $42 Billion by 2033, Driven by Youth Demand and Mobile Adoption

                        Middle East Gaming Market to Surpass $42 Billion by 2033, Driven by Youth Demand and Mobile Adoption

                        Emerging Trends Reshape GCC’s Rapidly Growing Retail Sector

                        Emerging Trends Reshape GCC’s Rapidly Growing Retail Sector

                        Consumer Electronics Boom Continues Across GCC, Middle East

                        Consumer Electronics Boom Continues Across GCC, Middle East

                        Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                        Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                        Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

                        Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

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                          Qatar’s Construction Sector Poised for Transformation, Says New Report

                          Qatar’s Construction Sector Poised for Transformation, Says New Report

                          Jeddah Tower Set to Claim Title of World’s Tallest Building

                          Jeddah Tower Set to Claim Title of World’s Tallest Building

                          UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

                          UAE Highlights Sustainable Breakthroughs in Cloud-Seeding Technology

                          Iraq to Establish Four New Desalination Plants in Basra

                          Iraq to Establish Four New Desalination Plants in Basra

                          Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                          Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                          Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                          Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                          Whitewill Expands into Oman’s Real Estate Market Amid Rising Foreign Investment

                          Whitewill Expands into Oman’s Real Estate Market Amid Rising Foreign Investment

                          Iraq to Develop 60 New Cities to Address Housing Crisis

                          Iraq to Develop 60 New Cities to Address Housing Crisis

                          Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

                          Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

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                            Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

                            Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

                            Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

                            Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

                            Oman Seeks Bids for Two Major Substation Projects

                            Oman Seeks Bids for Two Major Substation Projects

                            Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

                            Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

                            Qatar 2025: From Energy Powerhouse to Innovation Leader

                            Qatar 2025: From Energy Powerhouse to Innovation Leader

                            Iraq Aims for 12 GW of Renewable Energy by 2030

                            Iraq Aims for 12 GW of Renewable Energy by 2030

                            Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

                            Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

                            Iraq and Power China International Sign Deal to Strengthen National Power Grid

                            Iraq and Power China International Sign Deal to Strengthen National Power Grid

                            Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

                            Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

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                              Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                              Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                              Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

                              Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

                              Qatar’s Health Spending Set to Climb 14% by 2029

                              Qatar’s Health Spending Set to Climb 14% by 2029

                              Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

                              Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

                              Qatar and the UK Explore Deeper Cooperation in Healthcare

                              Qatar and the UK Explore Deeper Cooperation in Healthcare

                              The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

                              The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

                              Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

                              Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

                              Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

                              Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

                              Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

                              Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

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                                Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

                                Oman Launches First Rutab Festival to Celebrate Heritage, Farming and Tourism

                                Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                                Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                                Global Tourism Set to Reach 30 Billion Trips and $16 Trillion GDP by 2034

                                Global Tourism Set to Reach 30 Billion Trips and $16 Trillion GDP by 2034

                                Oman Awards Over $600 Million in Contracts for Tourism Expansion

                                Oman Awards Over $600 Million in Contracts for Tourism Expansion

                                Qatar Expands Role as a Leading Global Tourism Destination

                                Qatar Expands Role as a Leading Global Tourism Destination

                                Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

                                Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

                                Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

                                Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

                                Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

                                Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

                                Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

                                Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

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                                  Technological and Sustainable Innovation Drives Growth in Digital Printing

                                  Technological and Sustainable Innovation Drives Growth in Digital Printing

                                  Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                                  Middle East Pharma Market Set to Reach $36 Billion by 2028 as GCC Drives Innovation and Local Production

                                  Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                                  Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                                  Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                                  Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                                  Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                                  Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                                  Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                                  Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                                  Packaging Becomes Lifeline for Struggling Print Industry

                                  Packaging Becomes Lifeline for Struggling Print Industry

                                  MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                                  MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                                  Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                                  Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

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                                    Technological and Sustainable Innovation Drives Growth in Digital Printing

                                    Technological and Sustainable Innovation Drives Growth in Digital Printing

                                    UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                                    UAE Launches New AI-Powered Strategic Planning Cycle Aligned with 2031 Vision

                                    Dubai Launches Region’s First PropTech Hub to Back 200 Startups by 2030

                                    Dubai Launches Region’s First PropTech Hub to Back 200 Startups by 2030

                                    Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                                    Qatar’s Booming Consumer Electronics Market Sets the Stage for ConsumerTeQ 2025

                                    Consumer Electronics Boom Continues Across GCC, Middle East

                                    Consumer Electronics Boom Continues Across GCC, Middle East

                                    Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                                    Qatar’s Consumer Electronics Market Set for Steady Growth Driven by Premium Demand and Digital Transformation

                                    The Top 10 Emerging Technologies for 2025

                                    The Top 10 Emerging Technologies for 2025

                                    Saudi Arabia’s ICT Spending Tops $10 Billion: Key Trends and What’s Ahead

                                    Saudi Arabia’s ICT Spending Tops $10 Billion: Key Trends and What’s Ahead

                                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

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                                      Iraq to Establish Four New Desalination Plants in Basra

                                      Iraq to Establish Four New Desalination Plants in Basra

                                      Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                                      Over 111 km of Internal Road Projects Underway in Oman’s Al Dhahirah Municipality

                                      Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                                      Saudi Arabia Leads Middle East’s Strategic Push into $600 Billion Global Sports Economy

                                      Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                                      Saudi Arabia’s PPR Pipes Market to Reach 34,119 Tons by 2033, Driven by Sustainability, Infrastructure Expansion, and Water Conservation Efforts

                                      Iraq to Open Three Major Airports in 2025

                                      Iraq to Open Three Major Airports in 2025

                                      Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

                                      Turkey Set to Gain $50 Billion from Major Iraqi Infrastructure Project

                                      Major Road Infrastructure Upgrades Underway in Oman’s Dhofar Governorate

                                      Major Road Infrastructure Upgrades Underway in Oman’s Dhofar Governorate

                                      Baghdad Metro Project Moves Forward Under New Implementation Strategy

                                      Baghdad Metro Project Moves Forward Under New Implementation Strategy

                                      Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                                      Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

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                                      Home Uncategorized Event News

                                      Gameforge: "In a competitive market quality is the only answer"

                                      gamesindustry.biz

                                      June 30, 2015
                                      in Event News, IT & Telecom
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                                      Gameforge once had an MMO with more players than World of Warcraft, and it was all thanks to free-to-play.

                                      The game was Ymir Entertainment's Metin 2, which Carsten van Husen discovered in 2006 on a trip to South Korea, where the market was dominated by a crazy business model that let people play for nothing. At that time van Husen was CEO of Gameforge 4D, a newly minted affiliate of Gameforge that was exploring the lucrative and relatively open market for client-based MMOs on PC. That opportunity was why van Husen had joined the German publisher in the first place. Browser games, then the core of the company's business, were profitable, but van Husen knew that was money still on the table for anyone quick enough to grab it.

                                      Metin 2 fit the bill perfectly. All it needed was a new business model, and like virtually all client-MMOs in western markets at that time, that model would be pay-to-play.

                                      "That worked for me, because I knew there was more money coming in than I had spent," says van Husen, who became CEO of Gameforge as whole in March last year. "But my founders at Gameforge had been experimenting with free-to-play for a while already in the web games. They really forced little Carsten to change to the free-to-play model. I didn't want to do it."

                                      At first, those suspicions were vindicated, Metin 2's costs rising as its revenues declined. Over time, however, the picture changed dramatically. At its peak after the implementation of the free-to-play model, Metin 2 had 9 million monthly active users, at a time when World of Warcraft had between 10 and 12 million subscribers in total. At any given point, van Husen says, that would mean three times as many people were playing Metin 2 than Blizzard's behemoth.
                                       
                                      ”You can always bet on luck, but we're a company with 450 employees. We can't call that our strategy"

                                      All lingering doubts over the potential of free-to-play vanished from his mind. Indeed, by 2008 van Husen had become an advocate of the model, speaking at event after event to inform other western companies of its promise.

                                      "Back then, not many people wanted to listen to us: 'It's only because they cannot sell it that they want to give it away for free.' And then people woke up, and for about five years people started to listen. I attended a lot of conferences, evangelising the principle over and over.

                                      "I'm not so evangelical any more. There's no more need to focus on praising the free-to-play thing, even if I do believe that it will be dominant [in the future]."

                                      The disappearance of that evangelical streak is more complex than it first appears. When van Husen talks about free-to-play now it's with a more measured tone, and his session at the MEGA Games Conference in Beirut, Lebanon is a case in point. Called "The Lemming Thinking," it advised developers not to charge towards the model like those suicidal rodents. In terms of free-to-play, the battle for the hearts and minds of developers has been won to such an extent that the market is both fiendishly difficult to crack and entirely unforgiving to those who make elementary mistakes. There is a vast ravine between the practical reality of free-to-play games and King's bottom line, and it is littered with companies who were too hasty in their approach. More than ever before it is vital that developers adhere to their most fundamental principles.

                                      "I advise you not to go looking for the free-to-play trend as a lemming, but understand that games must simply be fun," van Husen said to the assembled crowd of Middle Eastern and North African game developers, most of whom are working on platforms where free-to-play is entirely dominant. "If a game isn't good, you're screwed anyhow. Think of it as an additional task that you need to work on. Free-to-play should always add to the game experience, and unfortunately that's not always easy."

                                      Gameforge has always focused on more "ARPU rich" mid-core and hard-core games, a market that van Husen believes should be exempt from many of the difficulties associated with building a free-to-play business. Casual game developers, on the other hand, are meeting the most challenging issues head on, because they generally rely on a very small number of players for a large proportion of revenue – often as little as 0.5 per cent of the total user-base contributing more than 50 per cent of all sales. Casual developers need effective mechanisms to monetise those whales, but balancing that need against the enjoyment of the remaining 99.5 per cent of players is just one of many difficult problems associated with making the free-to-play model work for a casual market.

                                      "Personally, I'm pessimistic about casual games on mobile. I don't know how you can make a rational approach"

                                      "Personally, I'm pessimistic about casual games on mobile," van Husen says. "I don't know how you can make a rational approach on that. It's a lottery, I think. I mean, if you're Ilkka Paananen [founder and CEO of Supercell] then all due respect. If you do it three times it's not luck any more. But otherwise, if you're going in the same casual direction as King, I think it's a lottery."

                                      However, while that may be true, van Husen is very clear that this uncertainty has little to do with the free-to-play concept itself, and more to do with the the model's implementation. The difference with free-to-play is the speed with which so many line up to criticise it when any game makes mistakes.

                                      "When you observe that I see problems with the free-to-play model, I would also like to offer this in comparison," he says. "I have problems with games: with good games and bad games, with smart and stupid monetisation. If a series of bad shooters came out nobody would say that the whole FPS genre is worthless, so if a series of stupidly monetised free-to-play games comes out you can't say that this way of presenting games is worthless. I just don't see it.

                                      "We are beyond the need to behave like a secluded family protecting its castle. There are all sorts of business models out there."

                                      More importantly, there is also a broader variety of games. When Gameforge launched its first mobile titles in 2012 it gathered more than 20 million installs in 12 months, but the casual nature of the mobile audience was all too obvious. When I ask how much revenue those installs generated, van Husen answers with a shrug: "Not much." Certainly not enough to inspire Gameforge to pivot away from the core-focused PC games on which the company was built.

                                      But the mobile market is in the midst of a transition, with more and more console and PC players seeing smartphones and tablets as serious platforms for gaming. The emergence of hardcore mobile developers like Winko and Super Evil Megacorp. is evidence of that shift, and Gameforge is ready to capitalise on the opportunity with games like its ambitious role-playing game, Sigils: Battle for Raios.

                                      "We are beyond the need to behave like a family protecting its castle. There are all sorts of business models out there"

                                      Indeed, Sigils represents a major financial investment for Gameforge, in terms of both budget and development time. Of course, investments on that scale carry no small measure of risk, but van Husen compares it to the risk he took with Metin 2 all those years ago. Gambles like this, he says, are essential if you want to be a prime mover in a new market. As long as your riskiest plays are backed by quality products you needn't end up just another lemming,.

                                      "We believe that's exactly what's needed now," he says. "It's high risk, potentially high reward. But especially on tablets, there is demand for core gameplay that has not been satisfied.

                                      "In a very competitive marketplace quality is the only answer, the only strategy. You can always bet on luck, and if you're a VC and four years ago you put 20 stakes in different mobile games, then maybe luck makes it. But we're a company with 450 employees. We can't call that our strategy.

                                      "Our strategy is AAA quality, fully concentrating on the core with predominantly free-to-play games, but not necessarily always. That's a challenge."
                                      Matthew Handrahan
                                      gamesindustry.biz

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