AlSraiya Holding boasts five groups of companies able to cover the full spectrum of construction activities in Qatar, but the organization has built its reputation on an ability to grow and expand despite overwhelming success in core areas of expertise.
Established in 1975, Al Sraiya Holding Group provides integrated services to Qatar’s construction industry, catering to its infrastructural development. The Group has diversified itself by forming 5 individual groups of companies (construction, engineering, trading, hospitality and general services) each operating independently, specializing in its field of expertise. Foregrounding corporate excellence, Al Sraiya emphasizes performance and exceeds customer expectations through innovation and reliability. Be it engineering consultancy, civil construction, Readymix, interlock tiles, electrical products, or other specialized services, Al Sraiya Group is ideal for all construction and corporate needs.
ifpinfo had the following interview with Rashid Nasser Sraiya Al Kaabi, Vice Chairman of AlSraiya Holding Group, the Platinum Sponsor of Project Qatar 2017.
Q. When was your company established?
A. My father, Mr. Nasser Rashid Sraiya Al Kaabi, established the company 42 years ago in 1975.
Q. What are the development stages that your company went through?
A. It’s been a long road with a range of challenges; we have successfully built a strong reputation in the market, securing the position of one of the best in our field. The company started with 3 companies, Simsima Trading & Contracting, Nasser Rashid Al Kaabi Establishment and Al Sraiya Trading & Contracting. Our strong principles and values based on performance with purpose have helped strengthen and shape our core, guiding the group to prosperity, allowed us to expand into 44 companies which were diversified into 5 individual groups of companies, Engineering Group, Hospitality Group, Industrial group, Trading Group and General Services Group.
Q. A success story was written since the inception of your company, what A. was your vision that led to achievements and success?
Our vision is to further enhance our range of services within each sector, strengthening our position in the market and benefiting the Qatar National Vision 2030.
Q. What can you say about the principles and values that guided the company to prosperity and sustainable success?
A. What are the main products/services you are recognized for? What makes you so good at what you do?
Having been in the field for 40 years, Al Sraiya Holding has built an enviable reputation in the industry for being one of the strongest holding groups in Qatar. Enjoying a diverse range of resources and associations at hand, Al Sraiya Holding provides clients with extensive research, market knowledge, services tailored to needs and budgets, competitive rates, resources, heavy equipment, consultation, building equipment and materials, hospitality and leisure services. We are a one stop shop for all needs serviced by our five dedicated groups.
What makes us so strong is our unified strategy:
– 5 groups under one roof
– Project management and communication consultants
– Talent, Experience, Quality and Resources
Q. What are the major areas of the company¹s specialization? Are there other fields you would like to expand into?
A. The Group diversified itself through individual groups of companies each operating independently and specializing in its field of expertise (Engineering, Trading, Industrial, Hospitality and General Services). Expansion is always on the table, our latest achievement is crossing into the education field
Q. Is there a certain strategy you are using to achieve your goals for the company?
A. When managing numerous companies simultaneously, you need to be organized and have the ability to lead by creating a proper organizational structure and implementing different systems to suit each company. To overcome these challenges, it is important to delegate power to professional managers, each responsible for a company, and dividing the employees under them for better management. However, this creates its own challenges as these managers then need to continuously update each other and work together to ensure proper flow of work, particularly since our staff can overlap each other to support sister companies. Therefore, we have arranged regular weekly meetings for monitoring purposes. This whole cycle relies heavily on organization.
Q. What are major accomplishments you think the company has achieved that are worth noting?
A. We are continuously becoming involved in notable projects; it would be difficult to name only a few. However, the success we have achieved particularly in recent years is focused on working on mega projects in Lusail City, Doha’s New Port, Barwa Commercial Avenue, Schools around Doha, Health Centers, Hotels & Towers, and others. We can also add our acquisition of new hotels in Europe to our Hospitality Group, such as the Marriot Munich, The Westin Warsaw, Club Quarters in Washington DC, Edward Padington London & Presidential Serviced Apartments London and Mowbray Court Hotel London.
Q. What can we expect from the company in the near future?
A. We are currently involved in some of Doha’s largest projects and they are all moving smoothly and according to schedule. We have already expanded into 5 fields and for the coming future we are in the planning phase of creating an additional group.
Q. What plans in the pipeline can affect future development?
After 40 A. years of hard work, we became very well established in our 5 fields. We always preplan and forecast our future investments and we believe proper planning will prepare you for any downturn in the market.
Q. Have you ever participated in an exhibition or any event organized by IFP Group? If yes, what have you displayed? What was your feedback of the event? Do you have any suggestions for improving the show?
We’ve been participating in Project Qatar for 13 years now and we see how it’s developing and growing into one of the best construction exhibitions in the region as it holds so many fields under one umbrella and gives the golden opportunity for us exhibitors to widen our horizons and get in touch with International companies and investors.” We also participated in Hospitality Qatar for the second year. Which is also a very promising event when it comes to hospitality and tourism.
Now that every year we’re becoming closer to the 2022 world cup, the upcoming years hold so many promises for the construction and hospitality field in Qatar.
With Project Qatar and HQ’s continuity, we will still get the best investment opportunities with local and International companies.