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    Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

    Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

    FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

    FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

    Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

    Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

    Africa: From Food Importer to Global Powerhouse

    Africa: From Food Importer to Global Powerhouse

    Oman Eyes Boost in Grape Production Through Smart Farming and Model Farms

    Oman Eyes Boost in Grape Production Through Smart Farming and Model Farms

    Oman Launches Integrated Agriculture Hub in Dhofar’s Najd Region

    Oman Launches Integrated Agriculture Hub in Dhofar’s Najd Region

    Citrus and Potatoes Lead Egypt’s H1 Agricultural Exports, Reaching 5.2 Million Tonnes

    Citrus and Potatoes Lead Egypt’s H1 Agricultural Exports, Reaching 5.2 Million Tonnes

    Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

    Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

    Trending Tags

    • Business & Economy
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      • Economy
      • Finance
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      Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

      Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

      Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

      Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

      Oman Advances Vision 2040 with 95% of Strategic Programs Underway

      Oman Advances Vision 2040 with 95% of Strategic Programs Underway

      Saudi Arabia Launches Second Phase of Industrial Incentives to Attract High-Value Investment

      Saudi Arabia Launches Second Phase of Industrial Incentives to Attract High-Value Investment

      Qatar’s Economy to Grow 6.5% by 2027 on LNG Expansion – World Bank

      Qatar’s Economy to Grow 6.5% by 2027 on LNG Expansion – World Bank

      GCC Economic Growth Revised Upward to 4.4% in 2025 Despite Global Trade Tensions

      GCC Economic Growth Revised Upward to 4.4% in 2025 Despite Global Trade Tensions

      UAE Economy Poised to Grow 5.1% in 2025 — ICAEW

      UAE Economy Poised to Grow 5.1% in 2025 — ICAEW

      Iraq Plans Major Cement Industry Expansion with New Plants Producing 52 Million Tons Annually

      Iraq Plans Major Cement Industry Expansion with New Plants Producing 52 Million Tons Annually

      UAE’s GDP Reaches $483 Billion in 2024, Fueled by Non-Oil Expansion

      UAE’s GDP Reaches $483 Billion in 2024, Fueled by Non-Oil Expansion

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        AIIB and Arab Fund Establish Partnership to Promote Sustainable Infrastructure

        AIIB and Arab Fund Establish Partnership to Promote Sustainable Infrastructure

        Saudi Arabia’s Construction Market Set to Hit $96 Billion by 2030

        Saudi Arabia’s Construction Market Set to Hit $96 Billion by 2030

        New Aerial Images Showcase the Monumental Scale of Baghdad’s $1 Billion+ Landmark Project

        New Aerial Images Showcase the Monumental Scale of Baghdad’s $1 Billion+ Landmark Project

        Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

        Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

        Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

        Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

        Global Modular Construction Market to Hit USD 157.9 Billion by 2032

        Global Modular Construction Market to Hit USD 157.9 Billion by 2032

        GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

        GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

        GCC Cement Market Forecasted to Reach 142.8 Million Tons by 2033, Growing at a 4.7% CAGR

        GCC Cement Market Forecasted to Reach 142.8 Million Tons by 2033, Growing at a 4.7% CAGR

        Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

        Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

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          Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

          Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

          Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

          Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

          Oman Seeks Bids for Two Major Substation Projects

          Oman Seeks Bids for Two Major Substation Projects

          Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

          Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

          Qatar 2025: From Energy Powerhouse to Innovation Leader

          Qatar 2025: From Energy Powerhouse to Innovation Leader

          Iraq Aims for 12 GW of Renewable Energy by 2030

          Iraq Aims for 12 GW of Renewable Energy by 2030

          Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

          Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

          Iraq and Power China International Sign Deal to Strengthen National Power Grid

          Iraq and Power China International Sign Deal to Strengthen National Power Grid

          Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

          Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

          Trending Tags

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            Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

            Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

            Qatar’s Health Spending Set to Climb 14% by 2029

            Qatar’s Health Spending Set to Climb 14% by 2029

            Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

            Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

            Qatar and the UK Explore Deeper Cooperation in Healthcare

            Qatar and the UK Explore Deeper Cooperation in Healthcare

            The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

            The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

            Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

            Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

            Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

            Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

            Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

            Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

            Daewoong Pharmaceutical Debuts Nabotah Botulinum Toxin in Qatar

            Daewoong Pharmaceutical Debuts Nabotah Botulinum Toxin in Qatar

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              Qatar Expands Role as a Leading Global Tourism Destination

              Qatar Expands Role as a Leading Global Tourism Destination

              Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

              Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

              Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

              Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

              Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

              Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

              Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

              Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

              Oman’s Hotel Sector Sees Strong Growth in Revenues and International Guests

              Oman’s Hotel Sector Sees Strong Growth in Revenues and International Guests

              Middle East Tourism Spending Set to Reach $350 Billion by 2030, Driven by Luxury, Sports, and Business Travel Boom

              Middle East Tourism Spending Set to Reach $350 Billion by 2030, Driven by Luxury, Sports, and Business Travel Boom

              Qatar’s Evolving Culinary Landscape Gains Global Attention as a Tourism Driver

              Qatar’s Evolving Culinary Landscape Gains Global Attention as a Tourism Driver

              Qatar’s Tourism Sector Adds $14.9 Billion to GDP in 2024, Marks 14% Growth

              Qatar’s Tourism Sector Adds $14.9 Billion to GDP in 2024, Marks 14% Growth

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                Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                Packaging Becomes Lifeline for Struggling Print Industry

                Packaging Becomes Lifeline for Struggling Print Industry

                MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                Printed Packaging Labels & Release Liners Set for Strong Global Growth

                Printed Packaging Labels & Release Liners Set for Strong Global Growth

                How 3D printing is changing packaging

                How 3D printing is changing packaging

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                  GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                  GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                  Empowering Oman’s Future: Turning AI Vision into Practical Impact

                  Empowering Oman’s Future: Turning AI Vision into Practical Impact

                  Qatar’s Thriving Tech Sector Boosts GDP and Attracts Global Talent

                  Qatar’s Thriving Tech Sector Boosts GDP and Attracts Global Talent

                  Cisco VP: GCC Must Bridge AI Readiness Gap with Investment in Infrastructure, Skills, and Security

                  Cisco VP: GCC Must Bridge AI Readiness Gap with Investment in Infrastructure, Skills, and Security

                  How AI Is Shaping the Workforce of Tomorrow

                  How AI Is Shaping the Workforce of Tomorrow

                  How AI and Digital Labour Are Reshaping the Future of Work in the Middle East

                  How AI and Digital Labour Are Reshaping the Future of Work in the Middle East

                  Why the Middle East’s AI Strategy Needs More Than Just Large Language Models

                  Why the Middle East’s AI Strategy Needs More Than Just Large Language Models

                  Middle East Businesses Ramp Up AI Investments as 91% Expect Productivity Gains

                  Middle East Businesses Ramp Up AI Investments as 91% Expect Productivity Gains

                  Driving Middle East Growth: Accelerating AI and Cloud Adoption for Smarter Governance

                  Driving Middle East Growth: Accelerating AI and Cloud Adoption for Smarter Governance

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                    Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                    Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                    Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                    Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                    Saudi Arabia Unveils $7 Billion Cross-Kingdom Rail Corridor

                    Saudi Arabia Unveils $7 Billion Cross-Kingdom Rail Corridor

                    Riyadh Unveils Final Master Plan for Expo 2030

                    Riyadh Unveils Final Master Plan for Expo 2030

                    Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                    Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                    Saudi Arabia Unveils New Unified Road Code to Transform National Transport

                    Saudi Arabia Unveils New Unified Road Code to Transform National Transport

                    Oman: A Strategic Logistics Hub with World-Class Infrastructure

                    Oman: A Strategic Logistics Hub with World-Class Infrastructure

                    Building resilience in Africa’s agrifood supply chains

                    Building resilience in Africa’s agrifood supply chains

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                      Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

                      Global Agrifood Systems Require $1.1 Trillion Annually to Achieve Sustainability Goals by 2030

                      FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

                      FAO Report Highlights Severe Agricultural Land Degradation Across the Arab Region

                      Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

                      Oman: Over 250 Model Farms Drive Fruit Production Growth in Dhahirah

                      Africa: From Food Importer to Global Powerhouse

                      Africa: From Food Importer to Global Powerhouse

                      Oman Eyes Boost in Grape Production Through Smart Farming and Model Farms

                      Oman Eyes Boost in Grape Production Through Smart Farming and Model Farms

                      Oman Launches Integrated Agriculture Hub in Dhofar’s Najd Region

                      Oman Launches Integrated Agriculture Hub in Dhofar’s Najd Region

                      Citrus and Potatoes Lead Egypt’s H1 Agricultural Exports, Reaching 5.2 Million Tonnes

                      Citrus and Potatoes Lead Egypt’s H1 Agricultural Exports, Reaching 5.2 Million Tonnes

                      Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                      Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                      GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                      GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                      Trending Tags

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                        Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

                        Oman Signs $520 Million Salt Mining Deal as Part of Mining Sector Expansion

                        Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                        Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                        Oman Advances Vision 2040 with 95% of Strategic Programs Underway

                        Oman Advances Vision 2040 with 95% of Strategic Programs Underway

                        Saudi Arabia Launches Second Phase of Industrial Incentives to Attract High-Value Investment

                        Saudi Arabia Launches Second Phase of Industrial Incentives to Attract High-Value Investment

                        Qatar’s Economy to Grow 6.5% by 2027 on LNG Expansion – World Bank

                        Qatar’s Economy to Grow 6.5% by 2027 on LNG Expansion – World Bank

                        GCC Economic Growth Revised Upward to 4.4% in 2025 Despite Global Trade Tensions

                        GCC Economic Growth Revised Upward to 4.4% in 2025 Despite Global Trade Tensions

                        UAE Economy Poised to Grow 5.1% in 2025 — ICAEW

                        UAE Economy Poised to Grow 5.1% in 2025 — ICAEW

                        Iraq Plans Major Cement Industry Expansion with New Plants Producing 52 Million Tons Annually

                        Iraq Plans Major Cement Industry Expansion with New Plants Producing 52 Million Tons Annually

                        UAE’s GDP Reaches $483 Billion in 2024, Fueled by Non-Oil Expansion

                        UAE’s GDP Reaches $483 Billion in 2024, Fueled by Non-Oil Expansion

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                          AIIB and Arab Fund Establish Partnership to Promote Sustainable Infrastructure

                          AIIB and Arab Fund Establish Partnership to Promote Sustainable Infrastructure

                          Saudi Arabia’s Construction Market Set to Hit $96 Billion by 2030

                          Saudi Arabia’s Construction Market Set to Hit $96 Billion by 2030

                          New Aerial Images Showcase the Monumental Scale of Baghdad’s $1 Billion+ Landmark Project

                          New Aerial Images Showcase the Monumental Scale of Baghdad’s $1 Billion+ Landmark Project

                          Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                          Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                          Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                          Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                          Global Modular Construction Market to Hit USD 157.9 Billion by 2032

                          Global Modular Construction Market to Hit USD 157.9 Billion by 2032

                          GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                          GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                          GCC Cement Market Forecasted to Reach 142.8 Million Tons by 2033, Growing at a 4.7% CAGR

                          GCC Cement Market Forecasted to Reach 142.8 Million Tons by 2033, Growing at a 4.7% CAGR

                          Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                          Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                          Trending Tags

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                            Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

                            Lebanon Moves to Build New Gas Power Plants as Part of Reform Program

                            Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

                            Turkish Firm ENKA Secures $289M Contract to Upgrade Power Plant in Iraq’s Sulaymaniyah

                            Oman Seeks Bids for Two Major Substation Projects

                            Oman Seeks Bids for Two Major Substation Projects

                            Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

                            Iraq Set to Launch First Nuclear Training Reactor in Partnership with China

                            Qatar 2025: From Energy Powerhouse to Innovation Leader

                            Qatar 2025: From Energy Powerhouse to Innovation Leader

                            Iraq Aims for 12 GW of Renewable Energy by 2030

                            Iraq Aims for 12 GW of Renewable Energy by 2030

                            Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

                            Iraq Launches Ambitious Plan for 1,000 Solar Projects in Three Years

                            Iraq and Power China International Sign Deal to Strengthen National Power Grid

                            Iraq and Power China International Sign Deal to Strengthen National Power Grid

                            Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

                            Qatar Adds 875 MW in Solar Power, Boosts Renewable Energy Push

                            Trending Tags

                            • Healthcare
                              Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

                              Qatar Medicare 2025 Returns to Doha as the Premier International Healthcare Platform

                              Qatar’s Health Spending Set to Climb 14% by 2029

                              Qatar’s Health Spending Set to Climb 14% by 2029

                              Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

                              Qatar Precision Health Institute and Qatar Foundation’s Pre-University Education Expand Collaboration to Inspire Future Scientists

                              Qatar and the UK Explore Deeper Cooperation in Healthcare

                              Qatar and the UK Explore Deeper Cooperation in Healthcare

                              The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

                              The View Hospital Becomes Qatar’s First Private Facility with a Dedicated Dialysis Unit

                              Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

                              Qatar’s Ambulance System Sets Global Benchmark with Cutting-Edge Pre-Hospital Care

                              Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

                              Sidra Medicine Pioneers Holistic, Culturally Sensitive Fertility Care in Qatar

                              Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

                              Hamad Medical Corporation Receives Global Recognition with JCI Accreditation

                              Daewoong Pharmaceutical Debuts Nabotah Botulinum Toxin in Qatar

                              Daewoong Pharmaceutical Debuts Nabotah Botulinum Toxin in Qatar

                              Trending Tags

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                                Qatar Expands Role as a Leading Global Tourism Destination

                                Qatar Expands Role as a Leading Global Tourism Destination

                                Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

                                Saudi Arabia Welcomes Record 116 Million Tourists in 2024, Spending Reaches $76 Billion

                                Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

                                Oman Secures $6.7 Billion in Tourism Investments Toward $7.8 Billion Goal by 2025

                                Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

                                Oman Unveils 3-Kilometer Tourist Walkway in Nakhal: A Transformative Step for Local Tourism

                                Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

                                Middle East’s Schengen Style GCC Tourist Visa Approved, to be Rolled Out ‘Soon’

                                Oman’s Hotel Sector Sees Strong Growth in Revenues and International Guests

                                Oman’s Hotel Sector Sees Strong Growth in Revenues and International Guests

                                Middle East Tourism Spending Set to Reach $350 Billion by 2030, Driven by Luxury, Sports, and Business Travel Boom

                                Middle East Tourism Spending Set to Reach $350 Billion by 2030, Driven by Luxury, Sports, and Business Travel Boom

                                Qatar’s Evolving Culinary Landscape Gains Global Attention as a Tourism Driver

                                Qatar’s Evolving Culinary Landscape Gains Global Attention as a Tourism Driver

                                Qatar’s Tourism Sector Adds $14.9 Billion to GDP in 2024, Marks 14% Growth

                                Qatar’s Tourism Sector Adds $14.9 Billion to GDP in 2024, Marks 14% Growth

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                                  Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                                  Oman’s Manufacturing Sector Adds $10 Billion to the National Economy

                                  Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                                  Abu Dhabi’s Aldar Targets 87% Construction Waste Recycling In 2025 Sustainability Push

                                  Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                                  Qatar Strengthens Circular Economy with Expansion of Recycling Facilities

                                  Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                                  Food Tech Market Set to Reach $224.31B by 2032, Powered by Smart Kitchens and Sustainable Innovation

                                  Packaging Becomes Lifeline for Struggling Print Industry

                                  Packaging Becomes Lifeline for Struggling Print Industry

                                  MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                                  MENA’s Coated Printing and Writing Paper Market Forecast to Grow 1.6% Annually Through 2035

                                  Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                                  Oman Recycles 2.4 Million Tonnes of Construction Waste in 2024

                                  Printed Packaging Labels & Release Liners Set for Strong Global Growth

                                  Printed Packaging Labels & Release Liners Set for Strong Global Growth

                                  How 3D printing is changing packaging

                                  How 3D printing is changing packaging

                                  Trending Tags

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                                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                                    GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                                    Empowering Oman’s Future: Turning AI Vision into Practical Impact

                                    Empowering Oman’s Future: Turning AI Vision into Practical Impact

                                    Qatar’s Thriving Tech Sector Boosts GDP and Attracts Global Talent

                                    Qatar’s Thriving Tech Sector Boosts GDP and Attracts Global Talent

                                    Cisco VP: GCC Must Bridge AI Readiness Gap with Investment in Infrastructure, Skills, and Security

                                    Cisco VP: GCC Must Bridge AI Readiness Gap with Investment in Infrastructure, Skills, and Security

                                    How AI Is Shaping the Workforce of Tomorrow

                                    How AI Is Shaping the Workforce of Tomorrow

                                    How AI and Digital Labour Are Reshaping the Future of Work in the Middle East

                                    How AI and Digital Labour Are Reshaping the Future of Work in the Middle East

                                    Why the Middle East’s AI Strategy Needs More Than Just Large Language Models

                                    Why the Middle East’s AI Strategy Needs More Than Just Large Language Models

                                    Middle East Businesses Ramp Up AI Investments as 91% Expect Productivity Gains

                                    Middle East Businesses Ramp Up AI Investments as 91% Expect Productivity Gains

                                    Driving Middle East Growth: Accelerating AI and Cloud Adoption for Smarter Governance

                                    Driving Middle East Growth: Accelerating AI and Cloud Adoption for Smarter Governance

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                                      Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                                      Iraq Launches New US$930 Million Railway Project to Strengthen Connectivity and Drive Economic Growth

                                      Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                                      Iraq Pushes Ahead with Full Infrastructure Rollout for New Al-Sadr City

                                      GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                                      GCC Drone Market to Surpass USD 2 Billion by 2033, Driven by Tech Innovation and Industry Demand

                                      Saudi Arabia Unveils $7 Billion Cross-Kingdom Rail Corridor

                                      Saudi Arabia Unveils $7 Billion Cross-Kingdom Rail Corridor

                                      Riyadh Unveils Final Master Plan for Expo 2030

                                      Riyadh Unveils Final Master Plan for Expo 2030

                                      Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                                      Qatar’s Infrastructure Sector Set for Robust Growth and Investment Opportunities

                                      Saudi Arabia Unveils New Unified Road Code to Transform National Transport

                                      Saudi Arabia Unveils New Unified Road Code to Transform National Transport

                                      Oman: A Strategic Logistics Hub with World-Class Infrastructure

                                      Oman: A Strategic Logistics Hub with World-Class Infrastructure

                                      Building resilience in Africa’s agrifood supply chains

                                      Building resilience in Africa’s agrifood supply chains

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                                      Home Uncategorized Event News

                                      UFI’s interview with Albert Aoun, Chairman, IFP Group

                                      ifpinfo

                                      January 11, 2013
                                      in Event News
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                                      According to Albert Aoun, Chairman, IFP Group, business in the Middle East presents many of the same challenges faced elsewhere around the globe. Aoun’s career started in aviation and he drew an interesting parallel with exhibitions. “In the airline industry, you need to fill the seats and make sure the planes take off on time. In the exhibition industry, you need to fill the square meters before the show opens. In both of these global industries, you need to manage your costs effectively, service a large number of clients, ensure and maintain customer satisfaction long-term and face increasing competition. You also need to be able to adapt to a constantly evolving environment, whether it is political or technological.”

                                      Albert Aoun’s interview was conducted by Barry Siskind, UFILive Community Manager and was first published on the Global Association of the Exhibition Industry’s website (www.ufi.org) under UFI’s initiative called “Spotlight on Leaders and Trends”.

                                      We sat at a table located in the networking section of UFI’s 79th congress in Abu Dhabi, says Barry Siskind. There were people milling about, there were conversations all around us but once Albert Aoun, chairman, IFP Group, began to speak, all the distractions seemed to have disappeared.

                                      I had been wanting to learn more about the exhibition world in the Middle East and within two minutes I knew that I had contacted the right man, adds Siskind. Here are the highlights of Siskind’s conversation.

                                      Barry: Let’s start at the beginning. What did you study at University?

                                      Albert: After graduating from Brummana High School in 1969, I earned my Bachelor of Business Administration Degree in 1972 from the American University of Beirut (AUB).

                                      Barry: Before you started the Riyadh Exhibition Company your career began with Middle East Airlines. What motivated you to change to the exhibition industry?

                                      Albert: I was working at Middle East Airlines when the civil war broke up in Lebanon and I had to leave country in 1976. After working for 3 years for a Saudi contracting company, my brother and I decided to start an exhibition company.

                                      After organizing a few fairs on our own, we joined forces with Montgomery of the UK. There we put together a program of international trade fairs aiming to serve the needs of the Saudi economy. At the time, the Saudi Government had its third five-year plan approved and the market was in strong need of technology and goods and services in all sectors. The opportunity was there and we immediately seized it. I must confess that we owe a lot of our success to what we learned from the late Brian Montgomery, who was one of the most important mentors in my career.

                                      Barry: Are there aspects of your work in the airline or investment fields that are relevant to exhibitions?

                                      Albert: We can draw many parallels between the airline and the exhibition industries. Both are deadline and high-pressure businesses: in the airline industry, you need to fill the seats and make sure the planes take off on time. In the exhibition industry, you need to fill the square meters before the show opens. In both of these global industries, you need to manage your costs effectively, service a large number of clients, ensure and maintain customer satisfaction long-term and face increasing competition. You also need to be able to adapt to a constantly evolving environment, whether it is political or technological.

                                      Barry: You started a family run business in Riyadh with offices throughout the Middle East. What challenges did you face as your business interest grew and how did you handle them?

                                      Albert: One of the major challenges we faced was entering new markets where there were no exhibition venues. As an example, we had to build a large facility in the midst of Beirut under 20,000 square meters of tents, and we had to add all the amenities including power generation and sanitary facilities. Also, at the end of the second Gulf war, we announced the launch of a Rebuild Iraq exhibition in Kuwait, and from there we moved the show to Jordan for 4 editions where we had to again build our own venue with temporary tents. We were compelled to do the same in other markets we pioneered.

                                      Another challenge as the company expanded was to find experienced staff in the region, as well as generating the time to train them. We found that having employees from the region that spoke Arabic and understood the culture was a major advantage. Some of our competitors have difficulties expanding into markets in the region due to language and cultural barriers.

                                      Another obvious challenge for a company operating in the Middle East is dealing with political unrest. We have had to be flexible and resilient, sometimes even postponing events. Even through difficult times, IFP has continued to operate and deliver to the best of its abilities.
                                      Barry: What were the most important lessons you learned during those years that still guide your day-to-day business activities?

                                      Albert: Even though technology has become an increasingly important factor in the exhibition industry, I still believe that the human element of networking and hands on socializing remains absolutely essential.
                                      Maintaining a good and personalized service with your customers long-term should also be a priority with every single employee of the firm, from the receptionist to top management. It is also important to have the right team and to keep them motivated to do the best job they can.

                                      Barry: In 1986 you established the Circle Group which is a supplier to exhibition organizers. Were you concerned about a potential conflict when wearing both hats? If yes, what were they and how did you handle this?

                                      Albert: Circle Group is a member of IFP Group but is an independent entity with separate offices, its own management and terms of reference. Circle Group was initially established in Dubai before the IFP Group had any organized events in that market. Circle Group has been instrumental in helping IFP start up its businesses in Lebanon, Jordan, Qatar and more recently in Erbil Iraq, where temporary venues had to be set up from scratch including generating power, setting up air conditioning and providing all other amenities needed in an exhibition center. Today, Circle Group is considered the Middle East’s leading solutions provider for event contracting services.

                                      Barry: Most of your exhibitions are UFI approved. How important is it for you to have this endorsement?

                                      Albert: Our first UFI approved show was in 1983. We always considered a UFI recognition as proof of high quality, excellence and consistency that we are proud to be part of. No other organizer in the Arab World has achieved as many UFI certifications for their leading shows.

                                      Barry: What are the biggest challenges the Middle East faces that effect the exhibition industry? Are you seeing any development toward mitigating these challenges?

                                      Albert: Political unrest leading to economic stagnation is the biggest challenge the exhibition industry faces in the Middle East today. Luckily, our major operations are in stable and flourishing countries like Saudi Arabia, Qatar and the northern region of Iraq. Despite all the turmoil in the region, we expect to achieve additional growth in 2013.

                                      We are facing increased competition from global organizers coming to the market looking to expand. I see this as an indicator of more potential as well as proof that we are delivering good work and providing value. I believe competition is healthy. We would be open to partnering with other companies if there are potential synergies and if it can lead to further success.

                                      Barry: What advice would you give to an organizer interested in establishing themselves in the Middle East?

                                      Albert: I would advise them to partner with an established organizer with local experience in the region who can supply the right contacts and an Arabic speaking staff.

                                      Barry: Are there some industries that are better suited for exhibitions in the Middle East than others?

                                      Albert: Definitely. The exhibition industry serves the needs of the markets it operates in. Accordingly, the industries better suited for exhibitions in the region are: Construction, Infrastructure, Power and Energy including renewable and sustainable energy, Agriculture, IT and Communications, Food, Health, Petrochemicals, Automotive and Education.

                                      Barry: What do you see as the greatest opportunities in the Middle East for the exhibition industry?

                                      Albert: I believe that the “Arab Spring” and the resulting economic reforms will undoubtedly see new opportunities arising in the Middle East. The creation of more SME’s and entrepreneurial initiatives should have a positive effect on the growth of exhibitions in the region.

                                      Barry: How important is the issue of culture when doing business in the Middle East?

                                      Albert: Very important. One of the main reasons IFP has been successful in the region is because of its understanding of the different cultures it operates in. This is one of the most important factors that have helped us keep an edge over our competition throughout the years.

                                      Barry: You are also the founder of the Arab Sustainability Association. There have been many practices adopted by the exhibition industry in the area of sustainability, yet there seems much that is still left to do. What do you see as stumbling blocks to a complete adoption by the exhibition industry of sustainable standards?

                                      Albert: There is definitely a need for the exhibition industry to join collective efforts and use best industry practices to ensure that our exhibition business sets an example for exhibitors and buyers in promoting sustainable measures. Rather than talking about the stumbling blocks, it might be more positive to talk about what could be done to work in environmentally sustainable ways.

                                      We need to continue highlighting the significant economic and human benefits to be gained from a sustainable approach to exhibitions, and channeling that message loud and clear to our partners and all involved parties. We can’t argue the fact that there is a need and opportunity today, and thus a flourishing market for green and sustainable solutions.

                                      What we have been doing on our part is working closely with our partners in the region to produce green products (events) and attract both domestic and international MICE attendees to experience them; aiming at a certain level to position our events in the green league in as much as we can.

                                      Barry: Are there initiatives that you have started in the Arab Sustainability Association that would be applicable to the exhibition industry?

                                      Albert: The Arab Sustainability Association is a new initiative that we recently launched. Our initial aim is to focus on raising awareness and encouraging others to consider sustainability issues while conducting their daily activities. One of the association’s first initiatives was supporting green awards in the region as a way of promoting best practices, thereby setting the example for others to follow.

                                      Barry: In ten years from now what is your prediction for the importance of the Middle East as an exhibition destination?

                                      Albert: I think that the current interest in the Middle East has been fueled by the economic slowdown of some Western markets, with companies looking for opportunities in high growth and emerging markets. I believe that the Middle East will continue to be an important exhibition destination in the future due to several factors such as growing demographics and continued accumulation of wealth and the surge of democratic movements in the region. All of this should result in the creation of more businesses and more opportunities.

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